Without a doubt, mobile internet usage has been increasing ever since smartphones become more user-friendly, circa 2007, starting with the launch of the original iPhone.
China’s population surpasses 1.3 billion. Half of it uses the Internet — 618 million. According to the latest stats from China Internet Network Information Center (CNNIC), half a billion users access the Internet via their mobile devices. Insane isn’t it?
The number of Chinese Internet users has climbed 9.5 percent from 2012 to 2013. Approximately 60% of China’s Internet users are under 30 years old.
Liu Bing, deputy director at CNNIC, mentioned in a statement for China Daily that the continuous growth of smartphone users, fueled music and video consumption and messaging apps. Though, 28 million users have abandoned micro-blogging for a year now, including social networks such as Weibo, the renowned China-native social network. Weibo is home for 280 million Chinese users, though its top apps lost over 6m users in 2013. Instead, people move to instant messaging apps, like WeChat.
Another report suggests that users in China now spend more money on the web. Alipay revealed that the average individual’s online transactions (shopping, money transfers, and bill payments) tided over 10,000 yuan (US$1,642) last year.