Reports are afoot that Google Chromecast, the HDMI TV dongle which allows the user to stream any HDTV may launch in the UK and worldwide soon.
Currys, the UK retailer, claimed last month that Chromecast will enter the UK as early as March 1st but Google clarified later that they didn’t have any definite plans yet.
However, for users who wish to get hold of Chromecast outside the US, it may not be a very long wait from here. At SXSW, Google’s Sundar Pichai said in his keynote that the Chromecast will be available in “many more countries” within a short span of time. It wasn’t made clear as to which countries in particular.
But if rumors are to be believed, the device is expected to enter Australia and the UK. It’s also likely that Google will hopefully include other markets across the world such as Canada, and selected countries from Europe and Asia.
It was a job listing on LinkedIn that brought it to light. The listing is for an International Product Manager based in California with the job cut out for him/her- to analyze world markets and then overseeing Chromecast’s worldwide launch.
Essentially, the Google Chromecast is some sort of reconfiguration of the abortive Nexus Q – a Google media cube that got announced, but never saw the light of the day. In the place of loading it with new features, Google has stuck to the simplicity of functionality in the Chromecast. It’s a small and cheap dongle that allows the user to watch Netflix, YouTube and Google Play videos, and provides access to web pages on your HDTV with HDMI module.
Additionally, it’s completely wireless product and diminishes the mass of cables gathering behind the TV. The Chromecast doesn’t, however, need a wired Internet connection, as it connects to the home network and hence the web via Wi-Fi b/g/n.
The business for Chromecast has gone well so far in the US, and the Mountain View group has confirmed the reports that it’s sold millions of Chromecast units thus far. Pichai refrained from providing any details regarding the way it will be retailed in the UK.
On the other hand, in case of, you already have a smart TV, an Apple TV or one of many devices that already allow the streaming of videos from YouTube, Netflix and other similar platforms on the internet, it’s difficult to imagine that the charm of this tiny dongle will make any headway in the market.