LG is planning to make an announcement soon, and, as usual, leaks are appearing as giveaways for the company’s next product, the LG G4.
Evan Blass (aka @evleaks) has helped uncover what LG’s got planned for its customers with the upcoming G4 announcement.
As reported by The Verge, LG has leaked its upcoming G4 on a site that has now been pulled, revealing a 5.5-inch Quad HD (2,560 x 1,440p) display, 16MP back camera with f/1.8 aperture, a 3,000mAh removable battery, and a microSD card slot for additional storage expansion. LG’s G3 smartphone from last year was the first smartphone in the US to arrive with a Quad HD screen resolution, although LG’s 3,000mAh battery didn’t help battery life. This year’s battery looks to remain the same, and having little to no information about LG’s battery optimizations leaves the door wide open for criticism about this decision.
Samsung’s Galaxy S6 has been found to provide 13-15 hours of battery life (even with its 2K display), so LG will have to provide the same battery life or something close to it to compete with Samsung’s latest smartphone that’s already got 20 million + preorders.
LG does intend to bring back its laser autofocus that was present in the G3’s 13MP camera in 2014, and the f/1.8 aperture should help bring in more light to improve photo quality. The key for LG will be to use the f/1.8 apertures to provide evenly-distributed light across its photos. LG’s laser autofocus, from camera and photo reviews of the G3, didn’t perform well stacked up against Samsung’s Galaxy S5. LG must aim to eliminate the washed-out photos, and “color merging” that distributes the red color of a wall, for example, onto a stack of cards, bottle of wine, and other items in the backgrounds of photos.
We’ve also seen the G4 with a leather back and a carbon-fiber weave on the front in the leaked photos, and the leather back seems to be removable (with consumer choices from yellow, blue, to black and brown). LG may be pulling a “Motorola” here with Motorola’s Moto X experience. Of course, we’re sure that Jony Ive would also consider LG, like Motorola, to be “relinquishing its decision” as a designer with the new swappable hardware.
LG seems to be attempting to “one-up” Samsung with its f/1.8 aperture (as opposed to Samsung’s f/1.9 apertures with its 5MP front and 16MP back cameras in the Galaxy S6 and S6 edge), but the microSD card slot and removable battery just may win LG some new customers from the Samsung camp. There’s no shortage of remarks across the Web about customers who weren’t too happy with Samsung’s removal of its removable battery and microSD card slot, and the $50 extra charge for a Galaxy S6 ($699.99) as opposed to the Galaxy S5 ($649.99) didn’t help the situation.
We still have no word on the G4’s processor, with rumors saying that LG would either 1) go with the Snapdragon 810 as the company did in its G Flex 2, or 2) go with a Snapdragon 808 – for which we’ve heard nothing. Some had said that Qualcomm was working on a Snapdragon 815, but the rumor’s panned out and been found to be nothing short of fiction.
We’ll know these details and all others come April 28th, the day of LG’s official announcement. For now, though, it seems that LG’s glossy plastic days are gone. The company intends to do something that’ll appeal to everyone – a good sign for the company whose popularity and market share are on the rise in the US.