The VAIO Phone Biz has impressed with its looks and build quality though it remains to be seen if the feel-good factor applies to the Windows 10 Mobile OS as well.

As expected, VAIO today launched its first smartphone running Windows 10, the VAIO Phone Biz which has taken many by surprise given its sleek looks and elegant lines.

However, that in no measure explains the odd naming even though the phone is known to be targeted primarily at the business community. The phone boasts of a superior metallic build with a silver finish which again is a novelty considering even the flagship Windows 10 phones in the post Nokia era relies on plastic.

The aluminum chassis houses a 5.5-inch 1080p display on the front and a Snapdragon 617 chip on the other side of it. The latter bit also ensures the device to be ‘Continuum’ ready, but wireless only. Built-in memory stands at 3 GB while internal storage available is 16 GB. Storage via micro SD card maxes out at another 64 GB. Power comes from a 2,800mAh battery.

The VAIO Phone Biz offer a 13-megapixel rear shooter while a 5-megapixel unit at the front should be enough for selfie shots or business chats, as the case may be.

Connectivity options with the Phone Biz include LTE, Wi-Fi 802.11ac and Bluetooth 4.0 though the phone conspicuously lacks features such as a fingerprint sensor that has started to creep into even mid-range Android phones as well.

As for availability, VAIO said the Phone Biz will be reaching showrooms in Japan by April and has been priced 50,000 Japanese Yen. This comes to around $425 sim free though it’s not known as yet when or if at all the Phone Biz will reach distant shores.

VAIO Phone Biz Continuum

However, as has been the case with phones running Windows 10 Mobile, the software is still a work-in-progress thing which has earned Windows phones a touch-me-not sort of a tag. Buyers consciously keep away from Windows phones though to be honest, Microsoft is making genuine efforts to improve things here.

The Windows 10 Mobile Build 10586.71 is already in the Fast Ring and comes along with a whole host of bug fixes and other enhancements. A new firmware update for the current Windows 10 Mobile flagships, the 950 and 950 XL has been introduced too. All of this point to better times for the Windows 10 for mobiles though the question is if buyers are willing to hang on till that happens or drift towards greener pastures.

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