NJBIZ Forty Under 40 Awards 2023
Kimberly Redmond//November 23, 2022//
MrBeast Burger launching ghost kitchen in Manasquan
Kimberly Redmond//November 23, 2022//
MrBeast Burger, the wildly popular virtual restaurant brand launched by YouTube sensation MrBeast, is opening its latest ghost kitchen in Manasquan at Blend on Main.
In a recent Instagram post, the Main Street restaurant teased the partnership, saying, “Just over here talking to MrBeast. People…good stuff ahead. #peachpitcafe partnering up with the world’s best #burgers.”
Additional information was not immediately available from Blend on Main as of publication time about when the offering is slated to roll out.
Known for his over-the-top stunts and charitable endeavors, MrBeast (Jimmy Donaldson) joined forces in November 2020 with Virtual Dining Concepts (VDC) to create MrBeast Burger, a virtual restaurant brand that customers can order via an online delivery app.
Under its partnerships with restaurants, MrBeast Burger allows local operators to purchase the rights to make its menu items and prepare the food for delivery. In addition to several types of burgers, the MrBeast menu also features chicken sandwiches, grilled cheese, fries and onion rings.
According to MrBeast Burger, the concept’s main goal “is to help the restaurant community generate secondary sources of income through virtual brands.”
In the past two years, MrBeast Burger has expanded to more than 1,700 locations across the U.S.
In New Jersey, MrBeast Burger has nearly 40 ghost kitchens, including in Brick, Ocean City, West New York, Freehold, Paramus, Bergenfield, Elmwood Park, Hamilton, Vineland, Princeton, Long Branch, Toms River, River Vale, Ewing, Jersey City, Wayne, Montclair and Rockaway.
When MrBeast Burger opened its first brick-and-mortar restaurant in September at American Dream, it drew thousands of people to the Meadowlands megamall.
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