Facebook is reportedly developing an entirely new Facebook app for celebrities, which is being tested by a selected group of celebrities and VIPs (or their managers) right now.
The report mentions that the aim of this new app is to provide control over fan page to celebrities and chat with their fans right from the smartphones. With this new initiative, the social network giant wants to push groped celebrities and VIPs to share more content on Facebook than Twitter.
In fact, Twitter has always been a preferred medium for celebrities to share information with their fans, because of its more simple and immediate management. Hence the idea emerges to offer a tailor-made app for celebs that will provide an easy way to interact with fans on the social network.
A Facebook spokesman said on this matter to AllThingsD, “We are currently testing some mobile features designed to help public figures interact with their fans.”
The app is still in early stages and there are no details as to who are testing this app and when it will be released. “We are testing these features with a small group of partners and will share more details should we roll it out more widely,” added the spokesperson.
However, if the application will be approved and distributed officially, it will increase the number of Twitter-esque features re-invented by Facebook surely.
Moreover, Tom Stocky, Director of Product Management at Facebook has confirmed an acquisition of startup – Mobile Technologies. The startup, founded is 2001, specializes in speech recognition and machine translation, and developed Jibbigo Translator — a note app for iOS.
The acquisition may help the social network to improve its machine translation services – an important industry that is becoming very important for those who surf the web. If, Facebook pursues the objective, it would bring an essential weighing scale between the languages we speak and type.