Best Marketing Resource Management Software in 2026
Updated
In short: Upland Cimpl is ranked #1 of 12 as of 5 October 2026, ahead of Screendragon and Aprimo. The lowest first paid tier on this page is Annum at $8.25/mo.
Marketing resource management software brings planning and coordination for marketing work into view. Compare approval workflows, campaign and budget planning, asset management, and resource planning against the way your team organizes its work. Screendragon, Aprimo and Cohiva Campaign are among the named options to consider. Integrations can affect how a tool fits your existing stack, while free-plan availability and the paid-from price help you assess cost. Look across the full set of comparison points to see which capabilities match your team’s planning, review and resource needs.
12 marketing resource management software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
Marketing Resource Management Software, one module each. A lit port is something its maker publishes; 3 of the 12 on this page have a public API.
- 01 Upland Cimpl API yesOSS not on recordFREE not on recordDOCS 7.0
- 02 Screendragon API yesOSS not on recordFREE not on recordDOCS 6.8
- 03 Aprimo API yesOSS not on recordFREE not on recordDOCS 6.7
- 04 Sesimi API not on recordOSS not on recordFREE not on recordDOCS 5.5
- 05 Annum API not on recordOSS not on recordFREE not on recordDOCS 5.4$8.25/mo
- 06 Cohiva Campaign API not on recordOSS not on recordFREE not on recordDOCS 5.4$149/mo
- 07 Proof MRM API not on recordOSS not on recordFREE not on recordDOCS 5.4$29/mo
- 08 Simple Asset Manager API not on recordOSS not on recordFREE not on recordDOCS 5.4
- 09 IntelligenceBank Marketing Operations API not on recordOSS not on recordFREE not on recordDOCS 5.3
- 10 Uptempo API not on recordOSS not on recordFREE not on recordDOCS 5.3
- 11 Zoho Marketing Plus API not on recordOSS not on recordFREE not on recordDOCS 5.2$30/mo
- 12 Simple Admation API not on recordOSS not on recordFREE not on recordDOCS 5.0
Compare all 12 in a table
| # | Platform | Score | Free plan | From | Free plan | Paid from | Budget planning | Resource planning |
|---|---|---|---|---|---|---|---|---|
| 1 | Upland Cimpl | 7.0 | No | — | — | — | No | No |
| 2 | Screendragon | 6.8 | No | — | — | — | — | — |
| 3 | Aprimo | 6.7 | No | — | No | — | — | — |
| 4 | Sesimi | 5.5 | No | — | — | — | Yes | — |
| 5 | Annum | 5.4 | No | $8.25/mo | No | — | — | — |
| 6 | Cohiva Campaign | 5.4 | No | $149/mo | — | — | — | — |
| 7 | Proof MRM | 5.4 | No | $29/mo | No | 29 /user/mo | Yes | Yes |
| 8 | Simple Asset Manager | 5.4 | No | — | No | — | — | Yes |
| 9 | IntelligenceBank Marketing Operations | 5.3 | No | — | No | — | Yes | — |
| 10 | Uptempo | 5.3 | No | — | No | — | — | — |
| 11 | Zoho Marketing Plus | 5.2 | No | $30/mo | No | — | — | — |
| 12 | Simple Admation | 5.0 | No | — | No | — | — | Yes |
Is your platform on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.
Questions about this list
Which marketing resource management software is ranked first on Inferse?
Upland Cimpl is ranked #1 of 12 with a score of 7.0. Screendragon is second and Aprimo third.
How many of these have a free plan?
0 of the 12 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Annum has the lowest first paid tier we found: $8.25/mo.
How is this list ranked?
Ranked on what each maker publishes, open and connectable first: a public API, open-source code, the depth of its documentation and a free tier to try it on. Model lists are sorted by the figure in their title, exactly as each provider publishes it.