Best Mobile Marketing Automation Software in 2026
Updated
In short: Reteno is ranked #1 of 26 as of 8 October 2026, ahead of EngageLab and Aampe. The best-ranked option with a free plan is OneSignal. The lowest first paid tier on this page is Pushwoosh at $5/mo.
When coordinating mobile outreach, compare behavioral triggers and A/B testing with mobile analytics and a visual journey builder to see how each tool maps to your campaign workflow. Data export and mobile OS support matter for fitting information and messaging into your existing systems. Free plans and paid-from pricing can help frame the cost alongside available capabilities. Reteno, EngageLab and Airship Experimentation are among the products to assess, with Batch and CleverTap also represented. Use the listed features to weigh campaign needs, platform fit and budget.
26 mobile marketing automation software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
Mobile Marketing Automation Software, one module each. A lit port is something its maker publishes; 18 of the 25 on this page have a public API.
- 01 Reteno API yesOSS not on recordFREE yesDOCS 7.3$30/mo
- 02 EngageLab API yesOSS not on recordFREE not on recordDOCS 7.0
- 03 Aampe API yesOSS not on recordFREE not on recordDOCS 6.9
- 04 Insider One API yesOSS not on recordFREE not on recordDOCS 6.9
- 05 Pulsate API yesOSS not on recordFREE not on recordDOCS 6.9
- 06 WebEngage API yesOSS not on recordFREE not on recordDOCS 6.9
- 07 Airship Experimentation API yesOSS not on recordFREE not on recordDOCS 6.8
- 08 Batch API yesOSS not on recordFREE not on recordDOCS 6.8
- 09 Braze API yesOSS not on recordFREE not on recordDOCS 6.8
- 10 Iterable API yesOSS not on recordFREE not on recordDOCS 6.8
- 11 OPAL API yesOSS not on recordFREE not on recordDOCS 6.8
- 12 Xtremepush API yesOSS not on recordFREE not on recordDOCS 6.8
- 13 CleverTap API yesOSS not on recordFREE not on recordDOCS 6.7$85/mo
- 14 MoEngage API yesOSS not on recordFREE not on recordDOCS 6.7
- 15 Netcore Customer Engagement API yesOSS not on recordFREE not on recordDOCS 6.7
- 16 Notifly API yesOSS not on recordFREE not on recordDOCS 6.7KRW 150,000/mo
- 17 Optimove API yesOSS not on recordFREE not on recordDOCS 6.7
- 18 Userpilot API yesOSS not on recordFREE not on recordDOCS 6.7$299/mo
- 19 OneSignal API not on recordOSS not on recordFREE yesDOCS 6.0$19/mo
- 20 Pushwoosh API not on recordOSS not on recordFREE yesDOCS 6.0$5/mo
- 21 Plumb5 Mobile Marketing API not on recordOSS not on recordFREE not on recordDOCS 5.5
- 22 Repro API not on recordOSS not on recordFREE not on recordDOCS 5.5
- 23 YouAppi API not on recordOSS not on recordFREE not on recordDOCS 5.5
- 24 Journiq API not on recordOSS not on recordFREE not on recordDOCS 5.3$49/mo
- 25 Plotline API not on recordOSS not on recordFREE not on recordDOCS 5.3$999/mo
Compare all 25 in a table
| # | Platform | Score | Free plan | From | Free plan | Paid from | Mobile OS support | Mobile analytics |
|---|---|---|---|---|---|---|---|---|
| 1 | Reteno | 7.3 | Free plan | $30/mo | Yes | — | ios_and_android | Yes |
| 2 | EngageLab | 7.0 | No | — | — | — | ios_and_android | Yes |
| 3 | Aampe | 6.9 | No | — | — | — | ios_and_android | Yes |
| 4 | Insider One | 6.9 | No | — | — | — | — | — |
| 5 | Pulsate | 6.9 | No | — | — | — | ios_and_android | Yes |
| 6 | WebEngage | 6.9 | No | — | — | — | — | — |
| 7 | Airship Experimentation | 6.8 | No | — | — | — | ios_and_android | Yes |
| 8 | Batch | 6.8 | No | — | — | — | ios_and_android | Yes |
| 9 | Braze | 6.8 | No | — | — | — | — | — |
| 10 | Iterable | 6.8 | No | — | — | — | — | — |
| 11 | OPAL | 6.8 | No | — | — | — | ios_and_android | Yes |
| 12 | Xtremepush | 6.8 | No | — | — | — | ios_and_android | Yes |
| 13 | CleverTap | 6.7 | No | $85/mo | No | — | — | — |
| 14 | MoEngage | 6.7 | No | — | No | — | — | — |
| 15 | Netcore Customer Engagement | 6.7 | No | — | No | — | — | — |
| 16 | Notifly | 6.7 | No | KRW 150,000/mo | No | — | ios_and_android | Yes |
| 17 | Optimove | 6.7 | No | — | — | — | — | — |
| 18 | Userpilot | 6.7 | No | $299/mo | No | 299 /mo | — | — |
| 19 | OneSignal | 6.0 | Free plan | $19/mo | Yes | 19 /mo | ios_and_android | Yes |
| 20 | Pushwoosh | 6.0 | Free plan | $5/mo | Yes | 5 /mo | ios_and_android | Yes |
| 21 | Plumb5 Mobile Marketing | 5.5 | No | — | — | — | ios_and_android | Yes |
| 22 | Repro | 5.5 | No | — | — | — | ios_and_android | Yes |
| 23 | YouAppi | 5.5 | No | — | — | — | ios_and_android | Yes |
| 24 | Journiq | 5.3 | No | $49/mo | No | 49 /mo | ios_and_android | Yes |
| 25 | Plotline | 5.3 | No | $999/mo | No | 999 /mo | ios_and_android | Yes |
Is your platform on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.
Questions about this list
Which mobile marketing automation software is ranked first on Inferse?
Reteno is ranked #1 of 26 with a score of 7.3. EngageLab is second and Aampe third.
How many of these have a free plan?
3 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Pushwoosh has the lowest first paid tier we found: $5/mo.
How is this list ranked?
Ranked on what each maker publishes, open and connectable first: a public API, open-source code, the depth of its documentation and a free tier to try it on. Model lists are sorted by the figure in their title, exactly as each provider publishes it.