Industry Software·Standings
Compare Real Estate Marketing Software
Real estate marketing tools help agents promote listings, capture leads and manage follow-up; compare the features you need and the platforms you use.
The signal score is out of 10. Marks show whether a tool has a public API, open-source code or a free tier; compare website building, IDX support, lead capture, email automation, social publishing, listing limits and media tools.
- 26 platforms
- 3 with a free tier
- Checked 7 Oct 2026
- 1 CCarrotcarrot.com
Real estate websites run on web and mobile, with a free plan and paid plans from $99 monthly annually.
- 2 PPlacesterplacester.com
Build real estate websites with AI editing, IDX listings from 600+ MLSs and built-in email campaigns.
- 3 B
BoomTownboomtownroi.comReal estate marketing software for web, iOS and Android, with an API and pricing on request.
- 4 B
Brivitybrivity.comReal estate marketing software for web and mobile, from $299 per month.
- 5 RRealScoutrealscout.com
Real estate marketing software with property matching, lead routing, automated follow-up and mobile apps.
- 6 RWRealtyna WPLwpl.realtyna.com
A WordPress plugin framework for real estate websites, with a free version and configurable listings.
- 7 A
AgentFireagentfire.comReal estate websites include IDX search, market reports, lead pages and AI marketing tools.
- 8 AAdwerxadwerx.com
Listing ads run across Facebook, Instagram and 10,000+ websites, with a compliance approval dashboard.
- 9 LP
Luxury Presenceluxurypresence.comReal estate websites include MLS listing search, while its CRM offers lead scoring and message drafts.
- 10 EAEasy Agent PROeasyagentpro.com
IDX websites capture leads and connect to a CRM, with SEO tools and automated follow-up.
- 11 C
CINCcincpro.comReal estate software for web and mobile includes lead routing and automated follow-up; pricing is on request.
- 12 SISierra Interactivesierrainteractive.com
Real estate software with automated lead follow-up and routing, from $299.95 a month annually.
- 13 OOutboundEngineoutboundengine.com
Email automation and lead scoring for web and mobile start at $199 per month.
- 14 RG
Real Geeksrealgeeks.comReal estate software includes a website, mobile app, lead routing and automated follow-up; from $399 monthly.
- 15 LLeadPopsleadpops.com
Web-based sites capture leads, with a free plan and paid plans from $29 monthly.
- 16 REReal Estate Webmastersrealestatewebmasters.com
Real estate websites include IDX search, lead capture and email automation.
- 17 BABack At You Socialbackatyou.com
Social publishing and lead capture for real estate, with pricing available on request.
- 18 DSDiverse Solutionsdiversesolutions.com
Real estate websites include built-in IDX search and lead capture, with a 30-day trial.
- 19 HHomeActionshomeactions.net
Web-based marketing includes lead capture, email automation and social publishing; pricing is on request.
- 20 X3Xara 3D Maker 7xara.com
Windows software for creating 3D graphics with a keyframe timeline.
- 21 IIDXBoostidxboost.com
Websites with built-in IDX search, lead capture and email automation start at $79 monthly, with a 15-day trial.
- 22 PParadymconstellation1.com
Websites, lead capture, email automation and social publishing are available with a 30-day trial.
- 23 SIShowcase IDXshowcaseidx.com
A web-based IDX property search tool with lead capture, from $94.95 a month and a 10-day trial.
- 24 YYlopoylopo.com
Real estate marketing software with a website builder, IDX search, lead capture and email automation.
- 25 CCorefactcorefact.com
Real estate marketing software for the web; pricing is available on request.
Places #1, #2, #3, #4, #5 on this board are open to sponsors. Take #1 · Other ways to advertise
How to choose
Which platforms does it need to run on?
Choose a tool that works where you plan to manage marketing. Platforms listed for this category include web, iOS, Android, Windows, API and self-hosted options.
Does it need a website builder and IDX support?
Check whether a tool includes a website builder and IDX support if your marketing plan depends on a real estate website and property listings.
How will it capture and follow up with leads?
Compare lead capture and email automation. These features help bring inquiries into a workflow and send follow-up messages.
Do I need social publishing and listing media tools?
Look for social publishing if you want to manage posts, and listing media tools if you need ways to present properties.
How much does real estate marketing software cost?
Check the paid starting price, whether pricing is available on request, and whether the tool offers a free plan or trial. A free plan and a free trial are different options.
Questions
What should I compare in real estate marketing software?
Compare website building, IDX support, lead capture, email automation, social publishing, active listing limits and listing media tools.
Does real estate marketing software include IDX support?
IDX support is one of the features to compare. Check the individual tool's listing to see whether it offers what you need.
Can I get real estate marketing software for free?
Some tools have a free plan, while others may offer a free trial. Check the terms for the tool you are considering.
What platforms do real estate marketing tools run on?
Options listed for this category include web, iOS, Android, Windows, API and self-hosted platforms.
How much does Adwerx cost?
Adwerx is paid, with pricing from $49 per month.
Which real estate marketing tools offer a trial?
Diverse Solutions lists a 30-day trial. IDXBoost lists a 15-day trial.
Some top positions on this board can be paid placements, standing where they were sold. The facts on each platform are not for sale. How we rank · Disclosure