Marketing·Standings

Brand Intelligence Software

Brand intelligence software tracks how a brand appears across social media, news and the wider web; choose based on the monitoring coverage and the platforms you need.

Use the comparison fields for social listening, news and web monitoring, sentiment analysis, competitor tracking, data retention and API access. The signal score is out of 10, with marks for a public API, open-source code and a free tier.

• 30 platforms
• 3 with a public API on this page
• 3 with a free tier
• Checked 28 Sept 2026

1. #PlatformSignalPlugs inPrice
2. 1
   BI

   Brand Intelbrandintel.io

   Freemium web and API monitoring covers four social networks with sentiment analysis and a 30-day trial.

   6.3 APIOpenFree Free tier · from $39/mo
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3. 2
   B

   Brand24brand24.com

   Brand24 is a media monitoring and social listening tool for tracking brand, competitor, and topic conversations across the web and social media.

   6.3 APIOpenFree From $249/mo
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4. 3
   SS

   Social Searchersocial-searcher.com

   Web monitor checks brand mentions on ten networks and offers a free plan.

   6.3 APIOpenFree Free tier
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5. 4
   M

   Mentionlyticsmentionlytics.com
   5.9 APIOpenFree From $49/mo
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6. 5
   B

   BrandMentionsbrandmentions.com

   Web monitoring tracks seven social networks from $79 monthly annually, with a seven-day trial.

   5.9 APIOpenFree From $99/mo
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7. 6
   A

   Awarioawario.com

   Web monitoring tracks online mentions from $29 monthly on annual billing, with a seven-day trial.

   5.9 APIOpenFree From $29/mo
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8. 7
   MS

   Meltwater Social Listeningmeltwater.com

   The product brings social, news and forum conversations together to help teams monitor brand perception, track competitors and detect risk.

   5.5 APIOpenFree —
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9. 8
   C

   Cisioncision.com

   Paid web, Android, iOS and API software monitors six social networks and the web; pricing is by request.

   5.5 APIOpenFree —
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10. 9
    QF

    Quid (formerly NetBase Quid)quid.com

    Business insight service examines news, broadcast, online, financial, patent and query data.

    5.5 APIOpenFree —
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11. 10
    T

    Truescopetruescope.com

    Web monitoring covers Facebook, X, LinkedIn, Instagram, TikTok, YouTube, Weibo, and Xiaohongshu.

    5.5 APIOpenFree Free tier
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12. 11
    SS

    Sprinklr Social Listeningsprinklr.com

    Web/API service analyzes social and messaging conversations with sentiment tools; pricing is on request.

    5.2 APIOpenFree —
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13. 12
    SA

    Signal AIsignal-ai.com

    Signal AI provides reputation and risk intelligence to help organizations monitor external information and make business decisions.

    5.2 APIOpenFree —
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14. 13
    NS

    NewsWhip Spikenewswhip.com

    Web software monitors six social networks, news and websites; pricing is available by request.

    5.2 APIOpenFree —
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15. 14
    OS

    Onclusive Socialonclusive.com

    Onclusive Social is a social listening platform for marketing, PR and communications teams that monitors conversations across major social networks.

    5.2 APIOpenFree —
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16. 15
    MR

    Muck Rackmuckrack.com

    Web and API monitoring covers six social networks with sentiment analysis; pricing is by request.

    5.2 APIOpenFree —
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17. 16
    R

    Radarrradarr.com

    Paid web platform analyzes social conversations and sentiment; plans start at $126 per user monthly annually.

    5.2 APIOpenFree From $126/mo
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18. 17
    L

    Lucidyalucidya.com

    Paid customer experience software offers web and API access from $125 per user monthly.

    5.2 APIOpenFree From $125/mo
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19. 18
    D

    Determdeterm.com

    Web, iOS and Android monitoring covers six social networks and websites from €99 monthly, with a five-day trial.

    5.2 APIOpenFree From €99/mo
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20. 19
    P

    Pulsarpulsarplatform.com

    Web monitoring covers worldwide social channels, websites and news, with sentiment analysis; pricing is by request.

    5.1 APIOpenFree —
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21. 20
    ZL

    Zignal Labszignallabs.com

    Public-information intelligence platform uses analyst-directed workflows across text, imagery, and video.

    5.1 APIOpenFree —
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22. 21
    AP

    Agility PR Solutionsagilitypr.com

    Web and API monitoring covers eight social networks with sentiment analysis; paid pricing is by request.

    5.0 APIOpenFree —
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23. 22
    L

    ListenFirstlistenfirstmedia.com

    Paid web software monitors seven social networks and includes sentiment analysis; pricing is by request.

    5.0 APIOpenFree —
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24. 23
    Y

    YouScanyouscan.io

    Paid web tool monitors seven social networks, with plans from $499 monthly when billed annually.

    4.9 APIOpenFree From $499/mo
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25. 24
    IS

    Infegy Starscapeinfegy.com

    Web listening covers seven social networks, with plans starting at $295 per month.

    4.9 APIOpenFree From $295/mo
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26. 25
    SL

    SentiOne Listensentione.com

    Paid web service tracks conversations on seven social platforms; plans start at $199 monthly.

    4.9 APIOpenFree From $199/mo
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Places #1, #2, #3, #4, #5 on this board are open to sponsors. Take #1 · Other ways to advertise

How to choose

Which monitoring coverage do you need?

Start with the channels that matter to your brand: social listening, news and web monitoring, sentiment analysis or competitor tracking.

Use those comparison fields to separate tools focused on conversation tracking from tools that also cover news, sentiment and rival brands.

Which platforms does it need to run on?

Choose a service that fits your workflow: the board lists web, API, iOS, Android, macOS and Windows availability.

An API can connect the service with other software, while a web app works in a browser without a separate desktop install.

How should you compare the cost?

Check the Free plan and Paid from fields, then look for a free-trial mark before committing to a paid plan.

Brand Intel is listed with a free plan and a 30-day trial. Keyhole is listed with a 14-day trial and pricing on request.

What data and API details should you check?

Review the data-retention field to understand how long collected information is kept, and check API access if you need to move data into another system.

The comparison also shows whether a public API, open-source code or a free tier is marked.

Which vendors should you consider?

Compare tools with the same monitoring needs and platform requirements, then review their listed pricing terms.

Examples on the board include Agility PR Solutions, Awario, Brand24, Cision, Determ and Infegy Starscape.

Questions

What does brand intelligence software do?

It helps track brand mentions across social media, news and the wider web, with comparison fields for sentiment, competitors, retention and API access.

Which brand intelligence tools have a free plan?

Brand Intel is listed with a free plan. Use the Free plan field to check the current offer for other tools.

Can brand intelligence software connect through an API?

API access is a comparison field, and the board lists API as a platform option. Check the mark for the service you are considering.

Do these tools offer free trials?

Free-trial availability is shown in the pricing details. Examples include Brand Intel with 30 days and Keyhole with 14 days.

What platforms support brand intelligence tools?

The board lists web, API, iOS, Android, macOS and Windows availability. Check the platform field for the service you need.

Some top positions on this board can be paid placements, standing where they were sold. The facts on each platform are not for sale. How we rank · Disclosure