Customer Service·Standings

Customer Engagement Software

Customer engagement software helps teams reach users through messaging, campaigns, in-app prompts and mobile notifications. Compare the channels you need, the platforms your team uses, campaign automation, audience segmentation and included contacts.

The board shows a signal score out of 10, plus marks for a public API, open-source code and a free tier. Check paid starting prices, trial terms and whether pricing is provided on request before contacting a vendor.

  • 24 platforms
  • 2 with a public API on this page
  • 1 with a free tier
  • Checked 28 Sept 2026
  1. 1
    O
    OneSignalonesignal.com

    Messaging runs on web, Windows, macOS, iOS, and Android; free plan available, Growth from $19 monthly.

    6.7 APIOpenFree Free tier · from $19/mo
  2. 2
    I
    Intercomintercom.com

    A website chatbot handles visitor questions, with web, iOS, and Android access; from $29 per user monthly.

    6.2 APIOpenFree From $19/mo
  3. 3
    C
    Chameleonchameleon.io

    Chameleon is a digital adoption platform for building no-code in-product guidance such as tours, checklists, tooltips, banners, modals, microsurveys and…

    5.9 APIOpenFree From $279/mo
  4. 4
    B
    Brazebraze.com

    Braze describes itself as a customer engagement platform that uses first-party data to personalize and automate lifecycle marketing campaigns.

    5.9 APIOpenFree —
  5. 5
    U
    Userpilotuserpilot.com

    Userpilot is a product growth platform for non-technical teams to create in-app experiences, understand user behaviour, and act on it without writing code.

    5.9 APIOpenFree From $299/mo
  6. 6
    W
    WebEngagewebengage.com

    Paid software that automates email, maps customer paths and rates leads; pricing on request.

    5.5 APIOpenFree —
  7. 7
    IO
    Insider Oneinsiderone.com

    Web, mobile, and API tools automate email and journeys, score leads, and collect forms.

    5.5 APIOpenFree —
  8. 8
    ZM
    Zeta Marketing Platformzetaglobal.com

    Marketing platform unifies media, maps users across devices and activates campaigns; pricing on request.

    5.5 APIOpenFree —
  9. 9
    SM
    Salesforce Marketing Cloud Engagementsalesforce.com

    Email automation costs $2,000 per month with an annual plan.

    5.5 APIOpenFree From $2,000/mo
  10. 10
    I
    Iterableiterable.com

    Iterable describes itself as an AI customer engagement platform for personalized experiences across channels.

    5.5 APIOpenFree —
  11. 11
    O
    Optimoveoptimove.com

    Email automation and customer journey tools run on mobile and web.

    5.5 APIOpenFree —
  12. 12
    A
    Appcuesappcues.com
    5.5 APIOpenFree —
  13. 13
    CP
    ContactPigeon Predictive Insightscontactpigeon.com

    Predictive Insights helps retailers identify high-value shoppers, prevent churn, personalize recommendations, and trigger actions across channels.

    5.5 APIOpenFree From $50/mo
  14. 14
    B
    Blueshiftblueshift.com

    Web and API tools automate email, customer journeys, and lead scoring.

    5.3 APIOpenFree From $1,250/mo
  15. 15
    L
    Listraklistrak.com

    Listrak combines customer data, identity resolution, and cross-channel marketing engagement in a platform designed for retailers and ecommerce brands.

    5.2 APIOpenFree —
  16. 16
    OR
    Oracle Responsysoracle.com

    Email campaign automation is available on the web.

    5.2 APIOpenFree From $2/yr
  17. 17
    QS
    Qualified Signalsqualified.com

    Sales intelligence uses site visits, research intent, and Salesforce data to flag buying interest.

    5.2 APIOpenFree —
  18. 18
    X
    Xtremepushxtremepush.com

    Xtremepush describes itself as a CRM and loyalty marketing platform powered by AI.

    5.2 APIOpenFree —
  19. 19
    CI
    Customer.iocustomer.io
    5.2 APIOpenFree From $100/mo
  20. 20
    AE
    Airship Experimentationairship.com

    Software tests and measures digital experiences on Android, iOS, web, and API; pricing is on request.

    5.1 APIOpenFree —
  21. 21
    IC
    Infobip Customer Engagement Platforminfobip.com

    Web campaigns automate messaging across channels including WhatsApp, SMS, email, and mobile push.

    4.1 APIOpenFree —
  22. 22
    PL
    Pendo Listenpendo.io
    4.1 APIOpenFree —
  23. 23
    TE
    Twilio Engagetwilio.com

    Web tools support mobile app journeys, personalized pages, and real-time triggers; pricing is on request.

    4.0 APIOpenFree —
  24. 24
    AJ
    Adobe Journey Optimizer Web Personalizationbusiness.adobe.com

    Web software personalizes pages through visual journey tools and immediate triggers; pricing is on request.

    4.0 APIOpenFree —

Places #1, #2, #3, #4, #5 on this board are open to sponsors. Take #1 · Other ways to advertise

How to choose

Which platforms does it need to run on?

Choose a tool whose platform labels match your workflow. The board covers web apps and may also show API, iOS, Android, browser extension or macOS support.

An API is a connection that lets other software send data or actions to the engagement tool. Check this mark when you need to connect your existing apps or build a custom flow.

Which engagement channels do you need?

Start with the channels your customers already use, then check the listing's engagement-channel details. Options can include in-app engagement and mobile push, alongside campaign messaging.

In-app engagement places messages or guidance inside your product. Mobile push sends notifications to a phone, so confirm that the relevant mobile platform is supported.

How much campaign automation is required?

Campaign automation decides how much of a customer journey can run from set rules instead of manual sends. Compare this field with your planned campaigns and triggers.

Audience segmentation groups people by shared details or behavior so messages can be targeted. Check the segmentation field if different audiences need different journeys.

What will it cost to start?

Pricing varies by product. Chameleon lists $279 with a 14-day trial, ContactPigeon Predictive Insights starts at $50 per month with a 14-day trial, and Infobip Customer Engagement Platform starts at $530 per month.

Adobe Journey Optimizer Web Personalization and Appcues show pricing on request. A free plan is marked separately from a free trial, so check both fields before choosing a way to evaluate a tool.

How many contacts are included?

Use the included-contacts field with your audience size and growth plans. A lower starting price may not fit if contact limits or campaign needs require a higher tier.

Questions

Which customer engagement software has a free plan?

The board marks free-plan availability separately. Check the Free plan field for the current option, and do not treat a free trial as a free plan.

Does customer engagement software offer an API?

API support is shown as a platform mark. An API lets another app exchange data or actions with the engagement tool.

What is the difference between a free plan and a free trial?

A free plan can continue without a paid subscription under its terms. A free trial gives temporary access before a paid plan or end date; the board marks these separately.

Which tools support mobile push notifications?

Check the Mobile push field and the platform labels. iOS and Android labels indicate mobile app coverage, while mobile push is listed as a separate comparison field.

How is customer engagement software priced?

Listings may show a starting monthly price, pricing on request, a free plan or a trial. Examples include $50 per month for ContactPigeon Predictive Insights, $279 for Chameleon and $530 per month for Infobip.

Some top positions on this board can be paid placements, standing where they were sold. The facts on each platform are not for sale. How we rank · Disclosure