Analytics & Data·Standings

Predictive Lead Scoring Software

Predictive lead scoring software estimates which leads are more likely to become customers, so compare how it scores accounts and leads and whether it fits your current tools.

The board shows a signal score out of 10, plus marks for a public API, open-source code, and a free tier. Check the scoring features, supported platforms, and pricing details that matter to your workflow.

• 23 platforms
• 5 with a public API on this page
• 8 with a free tier
• Checked 28 Sept 2026

1. #PlatformSignalPlugs inPrice
2. 1
   HM

   HubSpot Marketing Hubhubspot.com

   Marketing automation software includes email tools for Android, iOS, web and API, plus a free plan.

   6.6 APIOpenFree Free tier
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3. 2
   D

   Demandbasedemandbase.com

   A B2B contact service provides direct-dial details through web, API and browser extension.

   6.6 APIOpenFree —
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4. 3
   L

   Leadspaceleadspace.com

   Customer and account data tools run through web, API and extension, with a listed free plan.

   6.3 APIOpenFree Free tier · from $49/mo
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5. 4
   T

   Trailsparktrailspark.ai

   B2B account scoring uses product, marketing, CRM, warehouse, and web signals to explain fit and buying roles.

   6.3 APIOpenFree Free tier · from $250/mo
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6. 5
   B

   Breadcrumbsbreadcrumbs.io

   Lead-scoring platform rates fit and activity, explains scores, and offers customizable models via web and API.

   6.3 APIOpenFree Free tier · from $1,999/mo
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7. 6
   GW

   Gradient Worksgradient.works

   A B2B sales system scores CRM accounts and supports territory planning, lead routing and pipeline analysis.

   6.3 APIOpenFree Free tier · from $799/mo
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8. 7
   CC

   CoreMedia CMScoremedia.com

   Headless CMS delivers localized content through web, mobile, self-hosted deployments and REST or GraphQL APIs.

   6.2 APIOpenFree —
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9. 8
   CR

   Common Roomcommonroom.io

   Common Room unifies CRM, product, marketing, engagement and real-world buyer signals into continuously updated person and account intelligence for go-to-market…

   5.9 APIOpenFree From $2,500/mo
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10. 9
    K

    Koalagetkoala.com

    Sales software uses AI to rank account fit and intent; the company says it will close on Sept. 30.

    5.8 APIOpenFree Free tier · from $200/mo
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11. 10
    U

    UserMotionusermotion.com

    UserMotion describes itself as a sales intelligence platform for uncovering high-intent signups, prioritizing them, and supporting personalized outreach.

    5.8 APIOpenFree Free tier · from $199/mo
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12. 11
    DB

    D&B Hooversdnb.com

    A B2B contact database offers direct-dial details, intent data, technographic filters and an API.

    5.8 APIOpenFree From $529/yr
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13. 12
    SM

    Sugar Marketsugarcrm.com

    Sugar Market helps marketing teams plan, execute, and measure campaigns in one place to generate leads and track what drives pipeline and revenue.

    5.5 APIOpenFree —
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14. 13
    A

    Albacrossalbacross.com

    Website visitor intelligence identifies companies, buying signals and contacts through web, API and extension.

    5.5 APIOpenFree From €708/yr
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15. 14
    S

    Salespanelsalespanel.io

    Salespanel describes itself as visitor intelligence and data-driven marketing software that helps sales and marketing teams track visitors, leads, and…

    5.5 APIOpenFree From $99/mo
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16. 15
    S

    SalesWingssaleswingsapp.com

    A buyer engagement platform combines behavioral insights with system data for predictive and fit scoring.

    5.2 APIOpenFree From $599/mo
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17. 16
    TA

    Tomi.aitomi.ai
    5.1 APIOpenFree From $3,000/mo
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18. 17
    O

    Openpriseopenprisetech.com

    Data orchestration platform cleans, unifies, enriches, routes and scores GTM data across connected systems.

    5.0 APIOpenFree From $35/yr
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19. 18
    R

    RevSurerevsure.ai

    RevSure describes itself as a go-to-market AI platform combining a governed context layer with agents that act across connected business tools.

    5.0 APIOpenFree From $4,000/mo
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20. 19
    PA

    Pecan AIpecan.ai

    Pecan describes itself as a self-service predictive analytics platform for data and business analysts.

    4.9 APIOpenFree —
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21. 20
    CA

    Cotera Account Scoring Agentcotera.co

    Account-scoring web app rates fit and intent, explains scores, and allows custom controls on a free plan.

    4.8 APIOpenFree Free tier
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22. 21
    C

    CaliberMindcalibermind.com

    Web GTM analytics unifies marketing data, tracks attribution, models mix, and answers governed questions.

    4.7 APIOpenFree —
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23. 22
    E

    Endgameendgame.io

    Web software for lead and account intelligence, with pricing provided on request.

    4.0 APIOpenFree —
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24. 23
    C

    Ciencien.ai
    3.9 APIOpenFree —
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Places #1, #2, #3, #4, #5 on this board are open to sponsors. Take #1 · Other ways to advertise

How to choose

Which scoring features should I compare?

Compare account scoring, real-time scoring, score explanations, custom model controls, and intent data scoring. These describe whether the tool can score accounts as activity happens, show why a score was assigned, and use buying-intent signals.

Match the available scoring controls to the decisions your sales or marketing team needs to make.

Which platforms does it need to run on?

Check that the tool runs where your team works: web, API, browser extension, iOS, Android, or self-hosted. An API is a way for software to exchange information with other software; self-hosted means running it on infrastructure you manage.

The board marks platform availability, so compare it with the apps and devices already in use.

How should I compare pricing and trial options?

Check whether a free plan is available, the starting paid price, and whether a trial is offered. Pricing on request means you need to contact the provider for a quote.

Compare monthly scored-record limits alongside price. A scored record is a lead or account evaluated by the software.

How can I tell whether it will connect to my other software?

Look for a public API mark and confirm the platforms you need. A public API lets other software exchange information with the service, but check the provider's details for the specific connection you need.

If you need open-source code, check the open-source mark and licence before choosing.

Questions

What does predictive lead scoring software do?

It estimates which leads are more likely to become customers by assigning scores. Compare account and real-time scoring, explanations, model controls, and intent-data scoring.

What should I compare when choosing lead scoring software?

Compare scoring features, monthly scored-record limits, supported platforms, API availability, open-source status, and free or paid pricing options.

Can I try predictive lead scoring software for free?

Some tools have a free plan, and some offer a free trial. Check the pricing details for the product you are considering.

What does real-time lead scoring mean?

It means a tool can score leads as activity happens, rather than relying only on a later scoring update. Check whether real-time scoring is listed.

What is an API in lead scoring software?

An API lets the service exchange information with other software. Check the API mark and provider details to see whether it supports the connection you need.

Some top positions on this board can be paid placements, standing where they were sold. The facts on each platform are not for sale. How we rank · Disclosure