Display & Video 360

Google · checked 14 Nov 2026

#14 · Advertising Agency Software #11 · Advertising Campaign Management Software

Visit marketingplatform.google.com ↗ Alternatives Display & Video 360 vs Simpli.fi

How it plugs in

—Public API

NoOpen source

NoFree tier

Signal on Advertising Agency Software4.7#14 of 15

Display & Video 360 provides enterprise end-to-end campaign management, from media planning and creative development to measurement and optimization.

Pricing

Display & Video 360Contact sales to get started · Enterprise campaign managementOn request

As marketingplatform.google.com lists them, checked 14 Nov 2026.

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Runs on

Web
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iOS
Android

Facts

Website: marketingplatform.google.com
Price: Not published
Free trial: Not stated
Audience tools: Audience features include analysis of first-party, third-party, and Google data, campaign-activity audience building, and audience-based frequency caps.
Automation: Machine learning can automate campaign steps such as bidding and optimization.
Campaign control: The product lets advertisers see how money is spent and where ads run.
Campaign modules: The platform organizes campaign workflows into Campaigns, Audiences, Creatives, Inventory, and Insights.
Creative tools: Creative workflows include the Ad Canvas for visual design and previews, plus the Format Gallery and Google Web Designer templates.
Integrations: Listed native integrations include Analytics 360, YouTube inventory, Google Cloud BigQuery, and third-party partner exchanges.
Inventory and deals: Advertisers can discover publisher and broadcaster inventory in Marketplace and negotiate deals there.
Measurement and fraud protection: Google says it uses more than 180 filters, experts, and manual reviews to prevent payment for invalid ad activity.
Reporting: The product provides campaign analysis features including instant reporting within Display & Video 360.
Support and access: Google directs new customers to its sales team to get started and provides help resources and a contact-us option.
Team collaboration: It brings creative, analytics, TV, and digital teams together to share insights and work more efficiently.

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