Marketing·Standings

Compare Advertising Agency Software

Advertising agency software helps teams plan and manage advertising; the signal score and the platform, API, open-source, and free-tier marks help you compare options.

The board covers tools that run on the web, and some also list API, iOS, browser-extension, or Android support. Check pricing and trial terms before choosing.

  • 15 platforms
  • 3 with a public API on this page
  • 1 with a free tier
  • Checked 19 Oct 2026
  1. 1
    A
    AdRolladroll.com

    AdRoll combines programmatic and social advertising so marketers can manage campaigns across the open web, Facebook, Instagram, TikTok, LinkedIn and Pinterest.

    6.3 APIOpenFree Free tier
  2. 2
    M
    Madgicxmadgicx.com

    Meta ad software reviews accounts each day and suggests changes users can apply with one click.

    6.2 APIOpenFree From $15/mo
  3. 3
    M
    MarinOnemarinsoftware.com

    MarinOne is a unified SaaS platform for measuring, managing, and optimizing search, social, and eCommerce advertising.

    5.9 APIOpenFree From $500/mo
  4. 4
    B
    Birchbir.ch

    Birch automates repetitive paid social advertising work for performance marketing teams.

    5.8 APIOpenFree From $10/mo
  5. 5
    T
    TapClickstapclicks.com

    Marketing reporting software automates reports, dashboards, scheduled delivery and AI-written email summaries.

    5.6 APIOpenFree —
  6. 6
    S
    Skaiskai.io

    Skai is an agent-native omnichannel marketing platform for managing campaigns with AI insights, building agentic workflows, or connecting Skai data and media…

    5.3 APIOpenFree From $114,000/yr
  7. 7
    BD
    Basis DSPbasis.com

    Ad buying software for connected TV, video, audio, display, mobile, search, social and direct campaigns.

    5.2 APIOpenFree —
  8. 8
    TT
    The Trade Deskthetradedesk.com

    Ad buying software for planning, running and measuring digital campaigns across web, TV, audio and more.

    5.2 APIOpenFree —
  9. 9
    C
    ChoozleChoozle

    Digital ad software supports display, CTV, video, audio, native, outdoor, search and social campaigns.

    5.1 APIOpenFree From $99/mo
  10. 10
    S
    StackAdaptstackadapt.com

    Ad software for planning, launching and measuring campaigns across digital channels, including direct mail.

    5.0 APIOpenFree —
  11. 11
    N
    NinjaCatninjacat.io

    Marketing software that unifies data and automates reporting, performance monitoring and campaign tasks.

    4.8 APIOpenFree —
  12. 12
    S
    Smartlysmartly.io

    Smartly is an AI advertising platform that brings creative and media together to create, launch, manage, and optimize campaigns across media platforms.

    4.8 APIOpenFree —
  13. 13
    SF
    Simpli.fisimpli.fi

    Media buying services for location-targeted campaigns across search, social, CTV and other channels.

    4.7 APIOpenFree —
  14. 14
    DV
    Display & Video 360Google

    Display & Video 360 provides enterprise end-to-end campaign management, from media planning and creative development to measurement and optimization.

    4.7 APIOpenFree —
  15. 15
    MP
    Mediaocean Prismamediaocean.com

    Campaign management software with automation and API access for search, social, display and video ads.

    4.0 APIOpenFree —

Places #1, #2, #3, #4, #5 on this board are open to sponsors. Take #1 · Other ways to advertise

How to choose

Which platforms does it need to run on?

Start with the platform marks that match your workflow: web, API, iOS, browser extension, or Android.

A public API can let other software connect to a tool, but check the product details to confirm what it supports.

How should I compare pricing?

Compare the listed monthly price with your budget, and check whether the maker requires a pricing request instead of publishing a price.

For example, Birch lists a price from $49 per month, while Basis DSP lists pricing on request.

Can I try the software before paying?

Check whether a product offers a free plan or a time-limited trial; they are different ways to try software.

Madgicx lists a 7-day trial, and MarinOne lists a 30-day trial. AdRoll lists a free plan.

Do I need an API or open-source code?

Check the API mark if the software needs to connect to another system, and check the open-source mark if you need to inspect or change its code.

An API is a way for software systems to communicate. Open-source code can be viewed and modified under its licence.

Questions

What should I compare when choosing advertising agency software?

Compare platform support, API availability, open-source status, free-plan or trial terms, and published pricing.

Which platforms do advertising agency tools support?

The platform marks include web, API, iOS, browser extension, and Android support. Check a product's marks for its listed platforms.

Is there free advertising agency software?

AdRoll lists a free plan. A free plan is different from a free trial, so check the product's terms.

Can I try advertising agency software for free?

Some listed products have time-limited trials. For example, Birch lists a 14-day trial, Madgicx a 7-day trial, and MarinOne a 30-day trial.

Do advertising agency tools have public APIs or open-source code?

The board includes API and open-source marks to help you compare. Check the product details and licence for the specific tool.

Some top positions on this board can be paid placements, standing where they were sold. The facts on each platform are not for sale. How we rank · Disclosure