GWI Audiences

Input—per 1M tokens

Output—per 1M tokens

Context—tokens

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About

GWI Audiences is ranked #3 of 32 in AI market research software on Inferse. It runs on API, Web. There is a free plan. A free trial is offered. Paid plans start at $1,501,500/mo.

Compared on AI market research software

Free plan: Yesgwi.com
Research approach: quantitativegwi.com
Respondent recruitment: Nogwi.com
Survey support: Yesgwi.com
Interview support: Nogwi.com
Qualitative analysis: Nogwi.com
Quantitative analysis: Yesgwi.com
API access: Yesgwi.com

Facts

Purpose: GWI Audiences helps users build ideal target audiences for data-driven strategies and tailored campaigns.gwi.com · 30 Sept 2026
Audience builder: Users can build audiences with over 250K data points across 50+ markets, including interests, behaviors, buying habits and preferences.gwi.com · 30 Sept 2026
Sample data: The product shows the number of real-world survey respondents included in each audience sample.gwi.com · 30 Sept 2026
Sharing: Audiences can be shared with colleagues, exported as PNG files or saved in shareable dashboards.gwi.com · 30 Sept 2026
Instant insights: Saved audiences can generate automatic top insights unique to that audience.gwi.com · 30 Sept 2026
Integrations: GWI APIs embed automatically refreshed insights into BI platforms, custom systems and other tools.gwi.com · 30 Sept 2026
AI integrations: GWI MCP connects insights to AI tools including ChatGPT and Claude, with Copilot also listed as a supported tool.gwi.com · 30 Sept 2026
Data partnerships: GWI offers data fusions with Helixa, Audiense and Nielsen; paid subscriptions to both GWI and the partner are required.gwi.com · 30 Sept 2026
Security: GWI says it maintains a defense-in-depth security program based on recognized industry frameworks and continuous improvement.trust.gwi.com · 30 Sept 2026
Support: Enterprise clients receive a dedicated account manager as standard.gwi.com · 30 Sept 2026
Data coverage: GWI’s Core survey is refreshed quarterly with like-for-like questions across more than 50 markets.gwi.com · 30 Sept 2026
Platform model: GWI describes its service as a web-based SaaS platform with dashboards, cross-tabulation tools and API access.gwi.com · 30 Sept 2026