Magnite

magnite.com · checked 14 Nov 2026

#6 · Ad Serving Software

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How it plugs in

—Public API

NoOpen source

NoFree tier

Signal on Ad Serving Software5.3#6 of 38

Magnite is a modular ad platform that media owners use to drive revenue and that buyers and agencies use to curate premium inventory across screens.

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Runs on

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Facts

Website: magnite.com
Price: Not published
Free trial: Not stated
Bidder connection: Magnite publishes an OpenRTB specification for bidders connecting to its exchange.
Certification limit: Magnite says it does not currently hold formal ISMS certifications such as ISO 27001, and independent auditors produce annual SOC 1 Type II reports for DV+ and CTV.
ClearLine: ClearLine is a platform where buyers and curators can discover, package, and activate differentiated supply in one place.
Commercial terms: Magnite generally earns a percentage of ad spend on its platform, and it may also charge a fixed CPM or fixed monthly fees for some clients, services, or products.
Data transfers: Magnite, Inc. and Magnite Hopper, Inc. say they are certified under the EU-US, UK Extension, and Swiss-US Data Privacy Frameworks.
Direct integrations: Magnite reports more than 3,000 direct integrations across MCTV and DV+, and says about 95% of its integrations are direct.
Founded: 2007
Headquarters: New York, New York
Identity: Magnite Access supports multiple industry identifiers, including Unified ID and RampID.
Prebid: Magnite says it is a Prebid.org cofounder and uses that open-source approach in Demand Manager for header bidding.
Privacy compliance: Magnite's privacy program is aligned with GDPR and the CCPA, and it says it processes personal data only in pseudonymous form.
Security controls: Magnite encrypts network data with TLS and cloud data at rest with AES-256, and it has a SOC 2 Type I report while working toward SOC 2 Type II by the end of 2026.

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