Marketing·Standings
Merchant Marketing Software
Merchant marketing software helps plan email and SMS campaigns, automate customer journeys, run loyalty programs and connect ecommerce tools. Compare the channels and integrations you need, then check pricing and platform support.
Use the signal score out of 10 as a quick comparison. Marks show whether a product has a public API, open-source code or a free tier; a free trial is a separate pricing detail.
- 19 platforms
- 5 with a public API on this page
- 4 with a free tier
- Checked 28 Sept 2026
- 1 YR
Yotpo Reviewsyotpo.comYotpo Reviews collects, displays and syndicates customer reviews, ratings, photos and videos for ecommerce brands.
- 2 K
Klaviyoklaviyo.com - 3 S
SmartrMailsmartrmail.comSmartrMail provides email and SMS marketing for ecommerce merchants.
- 4 S
Sendlanesendlane.comSendlane describes its product as an email and SMS marketing platform with reviews and forms for merchants.
- 5 S
Shopifyshopify.com - 6 R
Rejoinerrejoiner.comEmail automation service with audience segmentation on web and API, from $25 monthly.
- 7 P
Privyprivy.com - 8 A
Attentiveattentive.comTwo-way messaging platform for SMS, email, RCS and push on web and API; paid with trial.
- 9 BBluecorebluecore.com
Bluecore is a retail marketing platform that unifies shopper identity, behavioral signals and product catalog data for personalized campaigns.
- 10 O
Ometriaometria.comOmetria describes itself as a customer data and experience platform built for retail brands.
- 11 BE
Bloomreach Engagementbloomreach.comBloomreach Marketing Automation combines real-time customer and product data, 13+ channels, and analytics powered by Loomi AI.
- 12 CP
ContactPigeon Predictive Insightscontactpigeon.comPredictive Insights helps retailers identify high-value shoppers, prevent churn, personalize recommendations, and trigger actions across channels.
- 13 RRetainfulretainful.com
- 14 SSailthruzetaglobal.com
Sailthru is a cross-channel marketing platform for personalized customer experiences across email, web, and mobile.
- 15 L
Listraklistrak.comListrak combines customer data, identity resolution, and cross-channel marketing engagement in a platform designed for retailers and ecommerce brands.
- 16 DDotdigitaldotdigital.com
Dotdigital brings customer data, campaign tools, and cross-channel activity together in one platform.
- 17 C
Cordialcordial.comCordial is a cross-channel marketing platform that helps brands use customer data to send personalized messages.
- 18 DDripdrip.com
- 19 VEVoyado Engagevoyado.com
Web marketing platform for automated email, SMS, loyalty and online or in-store campaigns.
Places #1, #2, #3, #4, #5 on this board are open to sponsors. Take #1 · Other ways to advertise
How to choose
Which marketing channels does it support?
Choose a product that covers the channels you plan to use, such as email campaigns, SMS campaigns and loyalty programs.
Use the comparison fields to check channel support before committing, especially if campaigns must run across more than one channel.
Which ecommerce tools does it connect to?
Check the ecommerce integrations field for connections to the shopping tools already in your stack.
Does it automate campaigns?
Campaign automation is a comparison field on this list, so use it to separate tools that can run scheduled customer journeys from tools focused on sending individual campaigns.
Review automation alongside email, SMS and loyalty support to match the way your team works.
What will it cost to start?
Compare the free-plan mark, paid starting price and free-trial terms together. A free plan and a free trial are different options.
Some listed prices are available on request. Published examples include ContactPigeon Predictive Insights from $50 per month with a 14-day trial, Privy from $30 per month with a 15-day trial, and Rejoiner from $25 per month with a 30-day trial.
Which platforms does it need to run on?
Web access is available across this category, while API, iOS, Android, browser extension and self-hosted options vary by product.
Choose the platform that fits your team and workflow, then check the platform marks before signing up.
Do you need an API or open-source code?
Use the public API mark when software must exchange data with another system or a custom workflow.
The open-source mark identifies code that can be inspected or changed; check the licence before relying on that option.
Questions
What is merchant marketing software used for?
It supports email and SMS campaigns, campaign automation, loyalty programs, marketing channels and ecommerce integrations.
How do I compare merchant marketing platforms?
Compare channel support, campaign automation, loyalty features, ecommerce integrations, platforms, pricing and the API, open-source and free-plan marks.
Do these tools have free plans or trials?
The list identifies free plans and free trials separately. Check each product’s pricing note for the current terms.
Can merchant marketing software connect to my ecommerce tools?
Use the ecommerce integrations field to check built-in connections. A public API mark can indicate another way to connect systems.
Which platforms can I use for merchant marketing software?
Products may support web, API, iOS, Android, a browser extension or self-hosting. Check the platform marks for the product you are considering.
Some top positions on this board can be paid placements, standing where they were sold. The facts on each platform are not for sale. How we rank · Disclosure