Cordial
Ranked in Marketing Automation Software ·No free plan on record
About
Cordial is a cross-channel marketing platform for brands that use customer data to send personalized messages. It supports email, SMS, mobile app, website, and open-channel messaging. Its real-time customer data platform gathers contact, event, behavior, product, and purchase information from sources such as apps, websites, point-of-sale systems, and connected devices. Teams can build audiences from large data sets, with segments updated as data streams in, then use behavioral triggers and multi-step journeys across channels. Cordial Edge uses business-specific AI models to predict customer actions and provide message performance insights and guidance. Mobile SDKs are available for iOS, Android, React Native, and Expo. REST APIs, webhooks, and a universal connector support connections and data transfer; integrations span ecommerce, data warehouse, content augmentation, and analytics. Cordial states compliance with SOC 2 Type II, GDPR, and CCPA. Its services include onboarding, solutions consulting, strategy workshops, email production, and custom solutions. Cordial describes the platform as a fit for cross-channel retailers handling large, disparate data sets. Pricing is on request.
Who it is for
It suits marketing and technology teams at brands coordinating customer messaging across channels. Cross-channel retailers managing large, disparate data sets are a stated fit.
What is good
- Real-time customer data and audience updates
- Multi-step journeys across supported channels
- SDKs for iOS, Android, React Native, and Expo
- REST APIs, webhooks, and a universal connector
What to know first
- Pricing is available on request
Verdict
Cordial combines customer data, segmentation, and multi-channel journeys, with APIs and mobile SDKs for integration. Buyers should request pricing and assess whether its data and messaging setup fits their stack.
Compared on marketing automation software
- Orchestration mode
- bothcordial.com
- Mobile app journeys
- Yescordial.com
- Web personalization
- Yescordial.com
- Real-time triggers
- Yescordial.com
Facts
- Purpose
- Cordial is a cross-channel marketing platform that helps brands use customer data to send personalized messages.cordial.com · 2 Oct 2026
- Channels
- The platform supports email, SMS, mobile app, website, and open-channel messaging.cordial.com · 2 Oct 2026
- Customer data
- Its real-time customer data platform collects contact, event, behavior, product, and purchase data from sources including mobile apps, websites, point-of-sale systems, and connected devices.cordial.com · 2 Oct 2026
- Segmentation
- Cordial says its segmentation tools can create audiences from large data sets, including millions of contacts, with audiences updated through real-time data streaming.cordial.com · 2 Oct 2026
- Automation
- Cordial supports behavioral triggers and multi-step journeys across channels, including email, text messages, mobile push notifications, and REST API calls.cordial.com · 2 Oct 2026
- AI personalization
- Cordial Edge uses business-specific AI models to predict customer actions and provide message performance insights and guidance.cordial.com · 2 Oct 2026
- Mobile SDKs
- Cordial offers SDKs for iOS, Android, React Native, and Expo for mobile messaging and app integrations.cordial.com · 2 Oct 2026
- Integrations
- Cordial lists integrations across ecommerce, data warehouse, content augmentation, and analytics, and says its universal connector supports real-time and asynchronous data transfer.cordial.com · 2 Oct 2026
- API
- Cordial provides REST APIs and webhooks for connecting the platform with other applications.support.cordial.com · 2 Oct 2026
- Security and compliance
- Cordial states that it is SOC 2 Type II, GDPR, and CCPA compliant.cordial.com · 2 Oct 2026
- Support and services
- Cordial offers onboarding, solutions consulting, strategy workshops, email production, and custom solutions.cordial.com · 2 Oct 2026
- Target audience
- Cordial describes its platform as serving marketing and technology teams at brands, and says it is a fit for cross-channel retailers managing large, disparate data sets.cordial.com · 2 Oct 2026
Company
- Founded
- 2014cordial.com · 28 Sept 2026
- Headquarters
- San Diego, California, United Statescordial.com · 28 Sept 2026
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Sources
- cordial.com· checked 2 Oct 2026
- cordial.com/cross-channel-messaging/· checked 2 Oct 2026
- cordial.com/customer-data-platform/· checked 2 Oct 2026
- cordial.com/platform/agile-uis/cross-channel-orches· checked 2 Oct 2026
- cordial.com/ai/· checked 2 Oct 2026
- cordial.com/platform/messaging-channels/mobile-app/· checked 2 Oct 2026
- cordial.com/platform-integrations/· checked 2 Oct 2026
- support.cordial.com/hc/en-us/categories/8093087524749-Integ· checked 2 Oct 2026
- cordial.com/security/· checked 2 Oct 2026
- cordial.com/platform/services/· checked 2 Oct 2026
- cordial.com/platform/· checked 2 Oct 2026
- cordial.com/request-demo/· checked 2 Oct 2026




