AdTest.AI vs Pencil
| AdTest.AI | Pencil | |
|---|---|---|
| Free plan | No | No |
| Free trial | Yes | Yes |
| Paid from | $30/mo | $11/mo |
| Open source | No | No |
| Platforms | Android, api, iOS, Web | Web |
| Free plan | No | No |
| Creative inputs | images, video, carousels, copy, briefs, PDFs | — |
| Experiment types | a_b | — |
| Ad platforms | Meta, Facebook, Instagram, TikTok, YouTube, Google Display, X, Snapchat, LinkedIn, Reddit, Pinterest, CTV, OOH, print | — |
| AI variant generation | Yes | — |
| Creative reporting | advanced | — |
| Paid from | — | 11 /mo |
Both are listed in Best Ad Creative Testing Tools. On Inferse, AdTest.AI scores higher on our published basis.