Overview

Directify is a purpose-built directory service rather than a general site builder. Its 17 niche templates and live theme editor let owners adjust colors, fonts, homepage sections and footer without starting from a blank canvas. That gives small projects a defined route to launch; teams needing several directories or substantial listing capacity will quickly outgrow the lower tiers.

Key features

Discovery and publishing

Typo-tolerant full-text search and deep filtering help visitors navigate larger catalogs, while sitemaps and Schema.org structured data support search-engine discovery. Public submissions, custom listing fields and location features suit directories that collect entries from businesses or communities, rather than relying solely on manual curation.

Monetization and operations

Paid submissions, listing upgrades, memberships, ads and lead collection give owners several ways to build a business around a directory. Directify says it takes 0% of directory revenue, and supports Stripe, Lemon Squeezy, Creem and PayPal; Razorpay is marked as coming soon. CSV and Google Sheets imports ease migration, and Sheets supports two-way sync, a practical advantage for teams that manage entries in spreadsheets.

The REST API, event webhooks, code injection, CLI and MCP server offer routes to connect a directory with other systems or AI clients. The plan boundary matters: API and webhooks are included in Growth, while Starter and Pro have lower listing or directory limits. Listed integrations include Google Sheets, OpenAI, Claude, analytics and email services.

Security and support

Directify says it uses TLS, salted one-way password hashes, logical tenant isolation, restricted SSH-key production access and daily encrypted backups. Primary directory data is stored at rest in the EU, and directory or form data is not stored at rest outside the EU/EEA. Starter includes priority support; the pricing page says chat typically replies in under an hour. These details may matter to teams assessing operational fit, though they do not replace an organization’s own security review.

Pricing

The Free plan costs 0.00 USD per free, forever, and includes one directory, 10 listings, all templates and the theme editor, plus a Directify subdomain and SSL. It is useful for a small proof of concept, but no custom domain and the 10-entry cap make it a poor long-term choice for a public directory expected to grow.

Starter costs 12.00 USD per month, billed at $12/mo, for one directory and 50 listings, a custom domain, branding removal and priority support. It is the entry point for a branded, modest directory; the listing cap remains restrictive if submissions are central to the model. Pro costs 39.00 USD per month, billed at $39/mo, and keeps one directory while adding unlimited listings, payments, custom pages, code and fields, leads, ads and analytics. It fits a single directory ready to monetize, but does not add the multiple-directory capacity or API and webhook access offered higher up.

Growth costs 69.00 USD per month, billed at $69/mo, and includes three directories, unlimited listings, an AI content generator, webhooks, API and 10 collaborators. It is the clearest fit for a small team running multiple properties or building integrations. Agency costs 149.00 USD per month, billed at $149/mo, and provides unlimited directories, unlimited listings and unlimited collaborators, with everything in Growth; it suits operators managing a portfolio rather than a single project.

For Starter, Pro, Growth and Agency, yearly billing is 10 months for the price of 12, paid upfront. That reduces the effective annual cost but requires paying the year in advance. A 7-day trial is offered; the pricing details do not assign it to a particular plan.

Platforms

Directify is available on web and lists API and extension platforms. The API is a meaningful option for integrations, but access to the REST API and webhooks is tied to Growth, so buyers on lower plans should not assume every platform option is included at every tier.

Who it's for

Directify fits makers validating a niche directory, marketers organizing a vertical catalog and local business owners curating community listings. Its import paths and monetization options are especially relevant when the directory already has a spreadsheet-based workflow or a plan to charge for visibility. It is less suitable for a free project that needs more than 10 listings, or for teams that require multiple directories and integrations on an entry plan.

Pros and cons

Pros: Search, filtering, structured SEO, submissions and location features address core directory needs in one service.
Pros: Multiple revenue mechanisms and a stated 0% share leave owners flexibility over how they monetize.
Pros: Sheets sync, API, webhooks, CLI and MCP provide useful paths from manual operations toward connected workflows.
Cons: Free is capped at one directory and 10 listings, with no custom domain, limiting its role to a small test.
Cons: Starter remains capped at 50 listings, while API and webhooks require the $69.00 USD per month Growth tier.
Cons: Growth is limited to three directories and 10 collaborators; teams needing more must move to Agency.

Alternatives

GeoDirectory is worth considering for teams seeking a freemium, self-hosted directory option; its core plugin is free and it also lists API support. Directorist offers Android, iOS, web, API and self-hosted platforms alongside a free plan, making it a candidate when mobile and self-hosting are priorities; its Starter is 116.00 USD per year for one site and renews at $103/yr after the first year. Classified Listing is another freemium, self-hosted option with Android, iOS, web and API platforms; its Core Plugin — 1 Site costs 39.00 USD per year and includes 20 premium addons, 18 themes, updates and support for one year.

eDirectory may suit buyers who prefer a paid cloud license with hosting and SSL included: its Professional Cloud license is 99.00 USD per month and includes unlimited listings and members. HivePress offers a free self-hosted route through its ListingHive theme, free extensions and community-forum support, so it is an option for teams comfortable assembling a site around those components. Listdom is a freemium self-hosted alternative; its yearly subscription is 12.00 USD per year and includes unlimited site licenses, 34+ addons, updates and support.

Brilliant Directories is a paid, web-based alternative with a 7-day trial; its Essentials plan is 40.00 USD per month, billed $240/year, and includes capacity for 5,000 members. DirectoryCraft is a paid web option with a trial; its Starter costs 13.00 USD per month billed yearly at $150, for one directory, 1,000 records, a custom domain, CSV import and email support.

For broader comparisons, see Directory Software or, for church-focused needs, Church Directory Software.

Verdict

Choose Directify if you want a managed, focused directory platform that combines search, SEO, imports and monetization, with API access available as your operation scales to Growth. Its strongest case is the breadth of directory-specific tools in one service; its clearest drawback is the gap between a tightly capped free or Starter tier and the higher-priced capacity and integration tiers. Look elsewhere if self-hosting is essential, or if you need generous listing capacity without stepping up from a low-cost plan.

	Directify	Lazarus
Free plan	Yes	No
Free trial	Yes	No
Paid from	$12/mo	—
Open source	No	No
Platforms	api, extension, Web	Android, iOS, Web
Free plan	Yes	No
Paid from	12 /mo	—
Family profiles	—	Yes
Mobile apps	—	Yes
Import and export	—	Yes
Search and filters	—	Yes

Directify vs Lazarus

Directify

Lazarus