Overview

LeadBoxer identifies companies visiting a website and records the pages they view, then adds firmographic context such as company size, industry and revenue. That can help teams prioritize account interest, but it is company identification rather than a promise of identifying an individual visitor. Founded in 2008 and headquartered in Amsterdam, the product is positioned around identifying, qualifying and managing B2B leads.

Its scope extends beyond site activity: LeadBoxer combines behavior across websites, email, newsletters, advertising and social channels, then provides leadboards and workflow tools to organize the resulting signals. The approach is useful when account activity needs to feed an existing sales or marketing process; teams looking only for a basic visitor counter may find the lead-management and integration layer unnecessary.

Key features

Signals and lead workflows

Company enrichment adds size, industry and revenue to visiting-company data, giving qualification more context than page views alone. Leadboards, filters, segmentation and workflow automation help teams prioritize and route leads. This is a practical combination for teams that want to act on account activity in one workflow, though the platform’s company focus should not be mistaken for individual-level visitor identification.

Cross-channel tracking and integrations

Journey tracking joins activity across websites, email, newsletters, advertising and social channels. Email tracking reports opens and clicks and can connect click-through activity with website behavior. Email opens, clicks and form-submit tracking are free, a useful way to begin collecting engagement signals without spending credits.

Integrations include Mailchimp, WordPress, HubSpot, Marketo, Pipedrive, ActiveCampaign, Zapier, Gmail, Outlook and BigQuery. CRM synchronization, Gmail and Outlook support, open and click tracking, and real-time alerts make the product relevant to teams already using those tools. The Track, Lookup and App APIs cover event ingestion, company enrichment, and reading or managing datasets, leads and settings, so developers can work with the data programmatically rather than rely only on the app.

Privacy and support

LeadBoxer says it is EU hosted and GDPR by design, with ISO 27001 certified datacentres, tenant isolation and scoped API keys by default. It says customer personal data is not pooled or resold, while email-tracking signals help improve IP-to-company matching. Support hours are Monday through Friday, 09:00–17:00 CET, with email and phone contact.

Pricing

LeadBoxer has a free plan, paid plans and a 14-day free trial of the App plans with no credit card required. The free App plan costs €0 forever and includes 25,000 credits per month, one user, one dataset and one month of retention. The free Platform plan also provides 25,000 credits free every month, with the same user, dataset and retention caps. Those allowances let a solo user evaluate signals and workflows, but one seat and one month of history are restrictive for shared use or longitudinal analysis.

Starter is billed €99 per month when billed annually, or €149 billed monthly. It raises capacity to 100,000 credits per month, three users and 12 months of retention, but still permits only one dataset. It fits a small team needing more history and seats without multiple datasets.

Growth is billed €199 per month when billed annually, or €249 billed monthly. It includes 250,000 credits per month, five users, three datasets and 16 months of retention. For teams separating work across datasets, this is the first listed tier that expands beyond one; the increase in capacity and seats also suits a broader shared workflow.

Scale is billed €399 per month when billed annually, or €449 billed monthly. It provides 1,000,000 credits per month, ten users, ten datasets and 24 months of retention, making it the listed fit for larger teams that need more history and distinct datasets. Pay per use has custom pricing for volumes above 10 million credits; its usage tiers are €0.0025 per credit for 25k–100k, €0.0020 for 100k–250k, €0.0015 for 250k–1M, €0.0010 for 1M–3M and €0.0007 for 3M–10M, with 25,000 credits free every month. This option ties spend to use, but teams with variable volumes should account for tiered per-credit charges.

Platforms

LeadBoxer is available on the web and through APIs. The API offering is meaningful for teams that want to ingest events, enrich company data or manage datasets and leads within an existing stack.

Who it's for

LeadBoxer is a strong fit for SaaS builders, product teams, RevOps groups and agencies that need account-level signals joined to lead management and existing marketing or CRM tools. The API range adds value for teams integrating those signals into their own systems. It is a weaker fit when individual visitor identification is essential, or when a team needs multiple users, datasets and longer retention but expects to stay on the free tier.

Pros and cons

Pros: Company identification, firmographic enrichment and cross-channel journey tracking bring useful account context together.
Pros: Free monthly credits plus free email-open, click and form-submit tracking let teams explore engagement signals at no cost.
Pros: Track, Lookup and App APIs support event ingestion, enrichment and dataset or lead management for teams building around the platform.
Cons: The free plans allow just one user and one dataset, with only one month of retention, limiting collaboration and historical analysis.
Cons: Starter still has one dataset, so teams that need to separate data must move to Growth or higher.
Cons: Company-level website identification does not establish the identity of an individual visitor.

Alternatives

Choose UserMotion if a free account with ICP scoring, intent scoring and real-time signals for up to 1,000 accounts is a better match; its Starter plan is $199.00 USD per month. Consider QuickOn for a free starting point capped at 100 leads per month, one lead source, one project and a JS widget, or a $49.00 USD per month Starter plan. Draup is another paid alternative.

Choose Factors.ai if its Basic plan’s up-to-10,000 monthly tracked users, up-to-3,000 identified companies per month and five seats suit the workload; its listed Basic price is $6.00 USD per year. Propensity may suit buyers seeking account- and contact-level website de-anonymization, intent data and unlimited campaigns and users, with an Essential plan at $2,000.00 USD per month. Consider LeadBase for a paid plan with 2,000 signals per month, 200 enriched lead exports and 30-day lead history at $49.00 USD per month. Tomi.ai is another paid alternative. 6sense is a paid API alternative.

For narrower needs, compare the Lead Scoring Software, Sales Email Tracking Software, Buyer Intent Data Software and Website Visitor Tracking Software categories.

Verdict

LeadBoxer is best for teams that want company-level intent signals, enrichment and lead workflows connected to their marketing stack or APIs. Its breadth and free monthly credits make it worth considering, but its free-plan seat, dataset and retention limits are real constraints, and company identification is not person identification. Choose it when account activity needs to drive organized follow-up; look elsewhere if individual identity or generous free collaboration is the priority.

	LeadBoxer	PlainIntent
Free plan	Yes	No
Free trial	Yes	No
Paid from	€8.25/mo	—
Open source	No	No
Platforms	api, Web	Web
Free plan	Yes	Yes
CRM synchronization	Yes	—
Paid from	—	199 /mo
Account identification	—	Yes
Data refresh	—	real_time

LeadBoxer vs PlainIntent

LeadBoxer

PlainIntent