Pencil vs Thunder Experience Cloud
| Pencil | Thunder Experience Cloud | |
|---|---|---|
| Free plan | No | No |
| Free trial | Yes | No |
| Paid from | $11/mo | — |
| Open source | No | No |
| Platforms | Web | Web |
| Free plan | No | — |
| Paid from | 11 /mo | — |
| HTML5 ad creation | — | Yes |
| Video ad creation | — | Yes |
| Dynamic creative | — | Yes |
| Automatic resizing | — | Yes |
| Brand controls | — | Yes |
| Ad platform exports | — | Yes |
Both are listed in Best Ad Design Software. On Inferse, Pencil scores higher on our published basis.