Best Mixpanel Alternatives in 2026
Updated
20 platforms from web analytics tools ranked against Mixpanel on the same published basis.
- 1Mixpanel vs Matomo
- 3Mixpanel vs Amplitude
- 4Mixpanel vs Heap
- 5Mixpanel vs PostHog
- 6Mixpanel vs Contentsquare
- 7Mixpanel vs Zoho Apptics
- 8Mixpanel vs Google Analytics
- 9Mixpanel vs Jetpack Stats
- 10Mixpanel vs Hitsteps
- 11Mixpanel vs Visitor Analytics (TWIPLA)
- 12Mixpanel vs Simple Analytics
- 13Mixpanel vs KISSmetrics
- 14Mixpanel vs Plausible Analytics
- 15Mixpanel vs Adobe Analytics
- 16Mixpanel vs Umami
- 17Mixpanel vs TinyAnalytics
- 18Mixpanel vs SingleAnalytics
- 19Mixpanel vs ActionLab Analytics
- 20Mixpanel vs etracker Analytics
- 21Mixpanel vs Cloudflare Web Analytics
Mixpanel alternatives compared
| # | Platform | Score | Free plan | From | Runs on |
|---|---|---|---|---|---|
| 1 | Matomo | 8.9 | Free plan | €275/mo | API, self-hosted |
| 3 | Amplitude | 8.8 | Free plan | Free | API |
| 4 | Heap | 8.8 | Free plan | Free | API |
| 5 | PostHog | 8.8 | Free plan | Free | Android, API, iOS, Linux, Mac, self-hosted, Web, Windows |
| 6 | Contentsquare | 8.7 | Free plan | Free | API |
| 7 | Zoho Apptics | 8.6 | Free plan | Free | Android, API, iOS, Linux, Mac, Web, Windows |
| 8 | Google Analytics | 8.5 | No | — | API |
| 9 | Jetpack Stats | 8.5 | Free plan | Free | API |
| 10 | Hitsteps | 8.5 | Free plan | $4.99/mo | API |
| 11 | Visitor Analytics (TWIPLA) | 8.5 | Free plan | $2.99/mo | API |
| 12 | Simple Analytics | 8.4 | Free plan | Free | API |
| 13 | KISSmetrics | 8.3 | Free plan | $99/mo | API |
| 14 | Plausible Analytics | 8.2 | No | $9/mo | API |
| 15 | Adobe Analytics | 8.1 | No | — | API |
| 16 | Umami | 8.1 | No | — | API |
| 17 | TinyAnalytics | 8.1 | Free plan | £49/mo | API |
| 18 | SingleAnalytics | 8.1 | Free plan | $19/mo | API |
| 19 | ActionLab Analytics | 8.1 | Free plan | $14/mo | API, Web |
| 20 | etracker Analytics | 8.0 | No | €10.80/mo | API |
| 21 | Cloudflare Web Analytics | 8.0 | No | — | API |
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Questions about Mixpanel alternatives
What is the best alternative to Mixpanel?
Matomo, number 1 in web analytics tools with a score of 8.9 out of 10. The others here: Amplitude, Heap, PostHog and 16 more.
What is the best free alternative to Mixpanel?
Matomo is the best-ranked alternative with a free plan. 14 of the 20 alternatives here publish a free plan on their own pricing pages.
How are these alternatives ranked?
Ranked on what each maker publishes, open and connectable first: a public API, open-source code, the depth of its documentation and a free tier to try it on. Model lists are sorted by the figure in their title, exactly as each provider publishes it.