DonorTrends
Ranked in Nonprofit Donor Prospecting Software ·No free plan on record
About
DonorTrends provides fundraising analysis and advice to help organizations raise funds and improve their programmes. Its web portal presents reports and analyses, including a dashboard on donor retention, upgrade opportunities among middle and major donors, lifetime value, and key statistics. The MAAP report applies 10 predictive models to identify likely upgraders, monthly donors, reactivatable and legacy donors, campaign responders, and potential middle and major donors; it can be delivered within a day after data is received. Member Metrics examines five years of retention and giving behavior for organizations whose members also donate. A socio-demographic report analyzes donor databases across 50 characteristics, including affluence, family structure, housing type, location, and age. Custom reports can address campaign and channel payback times, investment analyses, scenarios, response statistics, and dashboards. The Fundraising Benchmark enables comparison across more than 20 KPIs and multiple years in an interactive portal, with each participant's data kept anonymous to others. DonorTrends also offers expert discussions, tailored action plans, impact calculations, and an on-demand fundraising analyst. Pricing is on request.
Who it is for
DonorTrends suits organizations looking for donor analysis, predictive fundraising reports, benchmarking, or tailored fundraising advice. Member Metrics is relevant to organizations whose members also donate.
What is good
- MAAP applies 10 predictive models
- Member Metrics examines five years of behavior
- Socio-demographic analysis uses 50 characteristics
- Benchmark compares more than 20 KPIs
What to know first
- Pricing is on request
- MAAP delivery takes up to a day after data receipt
Verdict
DonorTrends combines donor analysis and predictive reporting with benchmark comparisons and expert advice. Organizations should assess which reports match their fundraising questions and request pricing directly.
Compared on nonprofit donor prospecting software
- Prospect scoring
- Yesdonortrends.eu
- Engagement signals
- Yesdonortrends.eu
Facts
- Purpose
- DonorTrends provides fundraising analysis and advice to help organizations raise funds and improve their fundraising programmes.donortrends.eu · 4 Oct 2026
- Donor portal
- Reports and analyses are available through the DonorTrends portal, with reports described as ready within minutes.donortrends.eu · 4 Oct 2026
- Dashboard
- The dashboard report covers donor retention, upgrade opportunities among middle and major donors, lifetime value, and key statistics.donortrends.eu · 4 Oct 2026
- Predictive models
- The MAAP report uses 10 predictive models to identify likely upgraders, monthly donors, reactivatable donors, legacy donors, likely campaign responders, and potential middle and major donors.donortrends.eu · 4 Oct 2026
- Report turnaround
- The MAAP report can be delivered within a day after DonorTrends receives the data.donortrends.eu · 4 Oct 2026
- Member analysis
- Member Metrics analyzes five years of donor retention and giving behavior for organizations with members who also donate.donortrends.eu · 4 Oct 2026
- Demographic analysis
- The socio-demographic report analyzes donor databases using 50 characteristics, including affluence, family structure, housing type, place of residence, and age.donortrends.eu · 4 Oct 2026
- Custom reports
- Custom reports can cover campaign and channel payback times, investment analyses, scenario models, response statistics, and dashboards.donortrends.eu · 4 Oct 2026
- Benchmark
- The Fundraising Benchmark lets participants compare anonymized data across more than 20 KPIs and multiple years in an interactive online portal.donortrends.eu · 4 Oct 2026
- Benchmark privacy
- The benchmark page says each participant's own data remain anonymous to other participants.donortrends.eu · 4 Oct 2026
- DonorScores data
- DonorScores uses donor transaction data, described on the site as anonymized, to predict which donors are more or less likely to give.donortrends.eu · 4 Oct 2026
- Support
- DonorTrends offers fundraising experts for results discussions, tailored action plans, impact calculations, and an on-demand fundraising analyst.donortrends.eu · 4 Oct 2026
- Contact location
- The contact page lists a visit address at Polarisavenue 83I, 2132 JH Hoofddorp, Netherlands.donortrends.eu · 4 Oct 2026
Company
- Headquarters
- Hoofddorp, Netherlandsdonortrends.eu · 28 Sept 2026
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Where it ranks on Inferse
Sources
- donortrends.eu/en· checked 4 Oct 2026
- donortrends.eu/en/analyse· checked 4 Oct 2026
- donortrends.eu/the-fundraising-benchmark· checked 4 Oct 2026
- donortrends.eu/identificeren· checked 4 Oct 2026
- donortrends.eu/producten-en-diensten· checked 4 Oct 2026
- donortrends.eu/contact· checked 4 Oct 2026
- donortrends.eu· checked 28 Sept 2026